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Location

051 - 2366 Main Mall

Vancouver, British Columbia

V6T 1Z4

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THE NEXT GENERATION OF JOINT SUPPORT

THE PROBLEM

"I've had all kinds of knee braces. Big, small, heavy, light, hard plastic, metal, you name it I've had it. They are all so restricting and limiting and I hated them all."

John Doe

70M

Adults living in N.A. suffering from joint pain.

OBTRUSIVE

Supportive solutions limit ones range of motion and are obtrusive by nature. Due to this, most products don't work with the clothing people want to wear.

UNCOMFORTABLE

Currently, users rely on rigid bracing for support. These braces slide or move on the body, resulting in pinching and skin irritation.

$2B

$2 billion dollars is spent on outdated solutions.

OUTDATED

The first knee brace was introduced in 1967 and fifty years later barley anything has changed. Materials are lighter but designs still relying on rigid hinges for support.

 

OUR SOLUTION

Embrace is developing technologies to improve joint pain and instability by integrating joint support directly into clothing; taking the level of support you would find in a custom brace, and putting it into nothing more than a pair of athletic tights. We are the next generation of athletic wear: one with integrated support.

THE PERFECT FIT

By recreating and amplifying your bodies natural support structures, Embrace offers user adjustable support that looks and feels like the athletic clothing you already wear.

NATURAL MOVEMENT

Embrace conforms to your body and recreates your internal support structures on the surface of your skin. By doing this, Embrace offers industry leading support and range of motion.

PEACE OF MIND

Whether you’ve had an operation, have instability, or want to prevent an injury, we enable you to provide the level of support you need for whatever activity you’re doing.

THE BEST USER EXPERIENCE

With unparalleled comfort and a customizable user experience, Embrace will spend more time protecting you and less time sitting on the shelf.

OUR STORY

Embrace was founded in July, 2016 by a group of individuals living with chronic knee pain. Frustrated by the products available to us, and with the skills to create a better alternative, we set out to build a better brace. But while getting out and talking to people, however, we quickly learned that they don’t want a better brace, they want the experience of living life without ever wearing one, so this is what we’re creating.

We have an amazing team that extends far beyond the office. Everyone we work with shares our vision, makes us stronger, and is along for the ride as we embrace the journey.